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What It’s Like to Work With Me

And why I love what I do...

I work with leaders who care deeply about their people and their business.


They understand the value of having a trusted partner to help them evolve and grow — so they can stay focused on what they do best.


Sometimes that means building stronger HR foundations. Sometimes it’s helping leaders navigate growth, change, team challenges, or uncertainty. 


My strength is connecting the dots between what’s happening in the business, what people are experiencing, and what needs to happen next.


Clients often tell me I bring clarity to complicated situations. I’m a thought partner, a sounding board, and a trusted advisor who will give an honest point of view while helping leaders feel confident in the decisions they’re making — balancing what’s best for the business while keeping people at the center.


The leaders I coach often tell me the insights they gained stay with them for the rest of their careers. They become stronger, more confident leaders who are happier in their roles — often wishing we had met sooner. 


I started this business because I genuinely care about helping leaders build better workplace — where people can succeed and businesses thrive.

in the media

Building the Foundation for People to Listen and Lean In

Building the Foundation for People to Listen and Lean In

Building the Foundation for People to Listen and Lean In

6 Workplace Trends Shaping 2026

Building the Foundation for People to Listen and Lean In

Building the Foundation for People to Listen and Lean In

What Leaders Can Do to Combat 'Quiet Cracking'

Bore-Out: The Silent Drain on Workplace Engagement

Bore-Out: The Silent Drain on Workplace Engagement

Bore-Out: The Silent Drain on Workplace Engagement

Bore-Out: The Silent Drain on Workplace Engagement

Bore-Out: The Silent Drain on Workplace Engagement

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Gina Larson Founder & CEO of STANDUP HR ginalarson@standuphr.com I'm based in the Greater New York City area, and serving clients remotely across all locations


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